As a business owner, your time is valuable. You need to focus on growing your business, making sure the lights stay on, and paying your employees. The majority of your time is spent servicing Read more
Shhhh. Do you hear that? No you don’t. We listen closely and make sure to keep our mouths shut. You are the experts in your industry and we need to understand your challenges before we can successfully proceed to the next step. By asking questions, studying your brand and exploring your industry, we can better comprehend your goals and what it takes to reach them.Contact Us
No you don’t. We listen closely and make sure to keep our mouths shut. You are the experts in your industry and we need to understand your challenges before we can successfully proceed to the next step. By asking questions, studying your brand and exploring your industry, we can better comprehend your goals and what it takes to reach them.
We also analyze your competitors. We break into their house, sift through their trash, and try on their clothing. But not in a weird way. We figure out exactly what they’re doing, saying, and why. We find ways to highlight their weaknesses by maximizing your strengths and building the foundation for your company’s marketing plan.
Are you hungry? Me too. What should we eat? And don’t just say, “Food.” You wouldn’t just start shoving things in your mouth. Even the simplest task requires a plan. The more thoughtful the plan, the better your meal can be. Now, I really am hungry.
Our planning process takes the information we gather and turns it into actionable objectives and business goals. Further, this information helps us create an overall strategic vision for your brand.
At this point, the meal is ready and the table is set. Let’s get cookin’. We’ve identified your company’s unique differentiators, message, communications plans, as well as goals and objectives. Your marketing department is ready for anything.
It is here where we create ideas that help a brand come alive. We establish your identity and weave your message into peoples’ lives. Our ideas engage, entertain and inform to connect, converse, and communicate with your customer.
Collateral is finalized; websites come to life; strategies implemented and campaigns launched. Any remaining turds that are found are polished to a fine sheen.
By the time this phase begins, you’ve already made the tough decisions. You’ve seen the research and embraced the insights. You’ve approved the plan and shared in the vision. There’s still work to do, but your focus begins to shift to ‘launch’ at this point in the process.
The world can now see what we’ve produced together. By clearly defining our goals and objectives early in the process, we’re able to define key performance indicators and measure our program performance. Once the project is up and running, we test and compare and analyze to figure out what’s working, and what could be working better. This phase allows us get a better understanding of how to create stronger, more relevant experiences that further connect your consumer to the brand.
I had a small team of marketers I used for all of my company marketing initiatives, a web guy, a graphic guy, a content person, etc. They were all over the place and my marketing didn't have a clear voice. oobe came in and honed my message. They made it impactful, consistent, and with one voice. I now feel like I have a cohesive team I can count on day in and day out.
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